Neesha Krishna is Vice President of Business Development at WHP Global, a leading brand management company with a portfolio generating more than $9.5bn in annual global retail sales. Based in London, she is responsible for international business development across Europe, the Middle East, Africa and India (EMEAI), driving licensing, strategic partnerships and brand expansion for a portfolio that includes Marc Jacobs, Vera Wang, G-STAR, rag & bone, Anne Klein, LOTTO, Joe’s Jeans, Toys“R”Us and EXPRESS. In her role, she leads commercial strategy, negotiates complex international partnerships and identifies new growth opportunities across markets and channels.

With nearly 20 years of experience in licensing, brand management and international business development, Neesha has built and expanded global brands across some of the world’s most dynamic markets. Prior to joining WHP Global, she served as Senior Vice President, MEA & India for Lifestyle Brands at Authentic Brands Group, where she led business development across the region.

Previously, Neesha was Managing Director, Middle East & South Asia at WildBrain CPLG, overseeing its entertainment, lifestyle and sports portfolio and leading a team of licensing professionals across multiple territories.

Earlier in her career, Neesha founded and led her own licensing business, representing major global brands including Disney, Marvel, Mattel and Sanrio. She established offices in Hong Kong, China and Dubai and built an extensive distribution network spanning EMEA, Russia and Asia.

Neesha brings corporate, entrepreneurial and international market expertise, with a track record of building high-value partnerships and driving growth across fashion, lifestyle, entertainment, sports and retail.